Madalitso Kalikokha, commonly known by the moniker; mAdA is a gospel artist based in Blantyre. mAdA started singing at a tender age. His passion for music heaved in sight from singing in a church choir under the tutelage of his parents.
mAdA is from Nsanje but was raised in Lilongwe with both parents and five siblings. Growing up in a Christian home, the environment was such a lovely and had cheerful neighbours that supported him both spiritually and positive wellbeing. The passion for preaching the holy gospel through the art of music motivated mAdA to take a step further and become a musician and reach out to as many as possible to show them God’s love and hope.
In 2014, mAdA launched an album of which he entitled ‘Kufuna Kokha’ at Robins Park in Blantyre. The compilation was a consistency of great sounds with comprehensive messages articulating on real aspects of spiritual life. Yafika was the most popular track in the album. The song featured one of the greatest vocalists; Lulu who enhanced the flavour of the tune with his even voice. mAdA also considered a video for Yafika which enjoyed airplay on different TV channels.
mAdA, a procurement manager with DREAM and of course a holder of two bachelor degrees has always found it too involving and hectic to attend to school, work and music therefore he couldn’t balance the pressure consequently focusing on the crucial things forcing him to take short breaks in music. In 2017, he then came again with a Christmas music video and recorded the vocals with DJ Sley of Chit-Chat records. Over the years, he has ever worked with renowned artists such as Piksy and Fredokiss.
Recently, mAdA recorded ‘Let’s Go’ and has shot a beautiful video which is already being played on various TV channels. The song was recorded at Ituma Production Studio and was produced and mastered by Gracium Mokoena. mAdA’s new song has a wonderful message and compelling. mAdA’s style of music is Afro-pop gospel and generally targets the youth as he regards them most vulnerable and his delivery of music appeals to them.
mAdA’s view on the direction of Gospel music as far as Malawi artists are concerned, mAdA believes many artists fail to make the message exciting by employing creativity on the already available bedlam of Bible information in matters of turning the gospel from the Bible into an expression of art through music. mAdA thinks Patience Namadingo is a perfect example as he is doing great in achieving the needed art. On the other hand he appreciates non-gospel artists that they are doing much better as far as art of music is concerned.